Friday, June 08, 2007

Thoughts on complacency / "it's always like this" 


Seth Godin hit on a topic that I've thought about a lot over the last few months during my back and forth trips to Santa Monica -- it's complaceny, lack of initiative or downright zombiness.

He talks about the state of affairs at the Javits Center around conferences -- that there's never enough seats, and the garbage cans are always overflowing. Now, if this happens once or twice around an unforseen event, everyone is quite forgiving. The trouble is that Javits holds massive conferences EVERY DAY! So, that tells us not that they were caught off-guard, but rather that no one gives a rat's ass about fixing the problem!

Some other examples of this:
What this tells me is that these people don't use their own products, which is fair I guess, given the cost of them. But I don't think you need to be a heavy product user to be aware of your customer's pain and suffering, or likely issues.

You just need to care.

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